Pizza Corner is a Pizza restaurant chain in India. Started as a single branch in 1996, now it has around 50 locations all over India and can compete with MNCs such as Pizza Hut.
Benefit, a magazine which focusses about the IT side of businesses, runs a story on Pizza Corner's business, IT enablement and directions. (free pdf download)
The unique thing here is, unlike other magazines, which hardly cover anything more than the current IT scenario of such a business and their future IT plans, Benefit goes one step ahead and suggests a few best practices to the business too.
I have summarized what the magazine suggests to Pizza Corner:
1. Have options like mobile telephone exchange and off-site data repository for Business Continuity and Disaster Recovery.
2. Utilize Supply Chain Management, as a Pizza requires specialised ingredients.
3. Let customers pay using SMS (A popular restaurant in Mumbai has already started this service).
4. Secure your premises using IP based CCTV and security systems.
5. Leverage Google Earth in your website, so people can easily locate your outlets.
My two cents addition:
6. Use a good CRM system, value customer feedback and use it for service improvement.
Benefit, a magazine which focusses about the IT side of businesses, runs a story on Pizza Corner's business, IT enablement and directions. (free pdf download)
The unique thing here is, unlike other magazines, which hardly cover anything more than the current IT scenario of such a business and their future IT plans, Benefit goes one step ahead and suggests a few best practices to the business too.
I have summarized what the magazine suggests to Pizza Corner:
1. Have options like mobile telephone exchange and off-site data repository for Business Continuity and Disaster Recovery.
2. Utilize Supply Chain Management, as a Pizza requires specialised ingredients.
3. Let customers pay using SMS (A popular restaurant in Mumbai has already started this service).
4. Secure your premises using IP based CCTV and security systems.
5. Leverage Google Earth in your website, so people can easily locate your outlets.
My two cents addition:
6. Use a good CRM system, value customer feedback and use it for service improvement.
2 comments:
This is interesting. One possible Google Earth integration:
All mobile phones provide information about the cell that they are in. The cells can be based on areas; example: Jayanagar 3rd block, 4th Block and so on.
Using this cell info that all mobile phones constant relay to their operators, we can find where the person is. (Intelligence personnel track terrorists and criminals this way). Once we know which circle that user is in, we can easily integrate this info with Google earth and pin point the user to the EXACT coordinate of a Pizza Corner store(s) within that circle. By integrating further with Google Maps a user a probably get a detailed street map and directions to the store as well. Wouldn't it be cool to extend this to all PUBS and Watering holes as well ;)
Looks like you have all qualities to become an IT Manager of a Pub chain such as this one
(http://www.greatlittlepub.co.uk/)
and thereby "christen" all those sober people out there!
Keep it up! :-)
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